Crockett & Jones – Makers of the Finest English Shoes

Crockett & Jones specialise in the manufacture of high quality Goodyear-welted footwear. Founded in 1879 in Northampton, Crockett & Jones have produced three ranges for men (Hand Grade Collection, Main Collection and Shell Cordovan Collection) and for women there is a small range of low-heeled shoes and boots.

As a 5th generation family managed business, Crockett & Jones is committed to maintaining the highest standards of traditional craftsmanship, quality and service and this has been appreciated by their customers for over 130 years.

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These days, many if not all of us who know a little about SEO, know of the important factors in ranking on Google and other search engines. I want to explore with this post 5 factors that you may not have heard of.

We all know that links, content and user experience are all major factors on how we rank organically but here are 5 of the factors you may not know much about and some info on what that means for your websites SEO.

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At Newedge, we recently had a site to build where the client required a vertical news ticker. We immediately thought ‘Simple. We’ll use jQuery’. With its vast library of built in and community built modules we were sure that we could find something, or at the very worst, be able to use some of jQuery’s animation features to build our own.  Fairly quickly we came across vTicker, a plugin that would do what we were after.

After a few modifications, mainly to change the tick speed and the speed of the animation when shuffling articles, we slotted vTicker into the site and began to test. read more »

Facebook Timeline is Here

After months of a gradual rollout, Facebook Timeline is now available to all users, just in time for Christmas!

Timeline is a complete redesign of Facebook’s profile pages, first announced in September at Facebook’s F8 conference. The feature replaces traditional profiles with a vertical scrolling timeline of your entire life on Facebook from present day right back to your birth.

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Google AdWords and any other type of Pay Per Click engine is all about ROI, your return on investment is pivotal in a good or bad campaign and there are many keys to the success of such campaigns. I will focus on Google AdWords as it is the most widely used platform but feel free to ask about any other platform.

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Take a quick look at your website and check out the news or blog, when was the last time you honestly updated it? Yesterday, last week, last month… even last year? Fresh content is one of the key tick boxes for higher search engine rankings, without new content Google has no reason to come back and visit your website (known as spidering), so why should it send its customers to you as well?

Having fresh content isn’t always easy if your products and services don’t change that often, so you need to work out a way of keeping other content worth items into your website, this could be in the form of a news feed, blog, forum, gallery, social media feeds, RSS (Really Simple Syndication) feeds or even new customer testimonials. read more »